Swimwear Trends

The Hottest Swimwear Trends This Summer

Bikini season is finally here; time to take off our clothes and bare as much as you dare. When it comes to swimwear fashion—especially this year—showing as much skin as possible is the way to go. Less is definitely more.



Afraid of your behind being exposed to the public? Don’t make the classic mistake of covering it up with a large piece of fabric. Instead of laying on the cloth like Tarzan, look for ways to steer the eye to your best features, and try to forget about the rest. Fabric adds bulk, cuts into the body and squeezes what you don’t want to be squeezed. Shop around for a suit that gently sits on your body without cutting off circulation and shows off as much skin as possible.

Swimwear Trends


Just like the updated high rise mom jeans, the yummy mummy onesie has been updated and ripped to shreds. High rise bottoms are a great option for a sexy-but-more-covered-up look. As for one-pieces, look for an updated option with cutouts and distressing or shredded fabric. Another great look is a low brief on the bottom and halter-top for an old school chic vibe.

Swimwear Trends


The biggest colour trend for this season is to go nude. Well, not entirely! A nude bikini is definitely a scandalous option in a society that pushes all limits. A less daring, but cute counterpoint to the nudist bikini is the colour yellow. Blend in with the sunshine, or mix it up with other citrus colours like orange and pink to stand out from the crowd.



As expected, with pool party culture stirring up a storm in Vegas and beyond, clubwear has infiltrated beachwear. Swap a bikini top for a crop-top; get your groove on with tassels all over; sparkle with sequins and cover up with see-through metallic knits.

Swimwear Trends


The new silhouette this year is the halter top, regardless of whether you’re walking down the street or down the boardwalk. Show off your back in either a two-piece, or a low open-back one-piece. Halter tops will accentuate those nice toned shoulders and arms you work for in the gym, and show off your summer body.


This year, the men get to show off their style too. Go bright with your colours, like hot or baby pink, and go even louder with your pattern. The more obnoxious, the better. Guys can take it to the next level by mixing and matching with a vintage T or a hoodie when the sun goes down to appear effortless and chic. Bather and Simons carry the best stylish Canadian swim gear and are a must-stop shop.

Swimwear Trends

Where To Buy Your Summer Swimwear

CHIO Di Stefania D

Canadian sisters, Stefania and Maria Christina design these gorgeous suits that are made in Italy using knits, crochet, and high-fashion influences. Luxe Italian glam meets North American contemporary in this couture swimwear. chio-online.com

Bikini Haus

Order online or make an appointment for a personal fitting. This store is the shop for girls of all ages and including kids and babies. They carry the trendiest and best brands in the industry, which provide amazing fit and quality. Bikinihaus.ca

Luli Fama

For international flare, Miami’s Luli Fama is the leading swimwear brand for ladies who want to show off their behinds and Brazilians. Luli Fama is famous for their Brazilian scrunch line of bikini bottoms, and bringing back skimpy style. Order online and have swimwear from Florida within days. Lulifama.com


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About the Author

Alicia McNamara

Alicia McNamara

Alicia is the epitome of celebrity style having spent years in the ever-changing world of costume design where she worked on several high-profile television series’ including NBC’s Covert Affairs. As a self-taught seamstress and pattern maker, her early pursuits involved designing bridal and eveningwear for private clients. After completing her Bachelor’s in Education followed by […]

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